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Marknadsfoering: Teori och tillampningar utgoer en utmarkt och uppskattad introduktion till marknadsfoeringsomradet. Boken utgar fran Kotlers och Armstrongs teori- och modellvarld och knyter an till den referensram som miljontals marknadsfoerare varlden oever anvander som utgangspunkt foer marknadsfoeringsbeslut.
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Using the valuation framework based on the Law of One Price, top researchers Jonathan Berk and Peter DeMarzo have set the new canon for corporate finance texts. Corporate Finance blends coverage of time-tested principles and the latest advancements with the practical perspective of the financial manager. You can…
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For courses in international economics, international finance, and international trade.
A balanced, global approach to economic theory and policy applicationsInternational Economics: Theory and Policy provides engaging, balanced coverage of the key concepts and practical applications of theory and policy around the…
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Kategorier: Informationsteknik
Thelong-anticipated revision of ArtificialIntelligence: A Modern Approach explores the full breadth and depth of the field of artificialintelligence (AI). The 4th Edition brings readers up to date on the latest technologies,presents concepts in a more unified manner, and offers new or expanded coverageof machine…
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Think Finance” from theory to practice, and study core modern financial principles to improve your decision-making skills.
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Develop your understanding of how to use similar steps in your problem-solving approaches
For courses in calculus-based physics.
University Physics with Modern Physics, 15th edition, now in SI Units, is known for its clear and accessible approach to physics. With its step-by-step guidance and variety of problem types,…
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Create market value through innovative customer connections and engagement.
Principles of Marketing, 8th European Edition, by Kotler et al. covers a wide range of theoretical concepts and practical issues, accurately reflecting the fast-moving pace of marketing in the modern world.
Ideal for both undergraduate and…
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Principles of Marketing, Scandinavian Edition is an ideal introductory text for undergraduate students and practitioners alike. This book, the third Scandinavian edition, is true to Kotler and Armstrong’s classic conceptual framework, which has proved itself an exceptional introduction to marketing and has been…
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Kategorier: Informationsteknik
This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed.
A top-down, layered approach to computer networking.
Unique among computer networking texts, the 8th Edition…
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Learn key concepts of linear algebra to equip yourself in your studies and future career.
Linear Algebra and Its Applications 6th edition by Steven R. Lay, Judi J. McDonald and David C. Lay is an excellent introductory guide to the principles and foundations of practical linear algebra.
With its learner-friendly…
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